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Guide How to Earn Money Through Blogging
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Guide How to Earn Money Blogging
Making money from your blog could require you to run ads, delve into affiliate marketing or choose another option.
by Laura McMullen Assistant Assigning Editor Financial, personal finance information Laura McMullen assigns and edits the financial news content. She was previously a senior writer for NerdWallet and covered saving, making and budgeting money; she wrote for the "Millennial money" column of The Associated Press. Prior to becoming a part of NerdWallet at the end of 2015 Laura was employed by U.S. News & World Report in which she wrote and edited content related to the health and wellness of students, careers and other topics and also worked on the company's rankings projects. Prior to working for U.S. News & World Report, Laura interned at Vice Media and studied journalism history, historical studies, as well as Arabic at Ohio University. Laura is a resident of Washington, D.C.
Updated Dec 14, 2021
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You've got to be an entrepreneur to blogging. You might have to sell ads, promote products or even write an e-book. We'll guide you to choose the best tactics for you.
4 ways to make money blogging
If your website is receiving good traffic, you should consider any of the strategies listed below. If your readership isn't large The first two strategies will likely be the best fit. Either way, employing multiple methods to earn money increases your chances to make money.
1. Display advertising
There's a good chance you've seen ads for cell phones, credit cards as well as other products on sites you've been to. Businesses can bid to display ads on your blog, also, via programs like Google Adsense. You can choose what types of ads run and where they'll be placed on your blog and get paid when a reader clicks the ads.
Calculating your earnings potential isn't easy, but this detailed guide can be helpful. The basic idea is that your website receives 2,800 views in one month and 1.5% of viewers click on a display ad -- that's 42 clicks. If the advertiser offered 75 cents per visit, you'll be looking at a paycheck of approximately $30.
"For bloggers who are new who is just starting out, a payment of $30 or $50 can be all the incentive they require to keep their blog going and eventually get to the higher pay-outs," says Joseph Hogue creator of "Make Money Blogging."
What is the amount of money you can make from blogging? Here's what Google says
Google is the reigning king of content. Your content is. Google determines if readers can find your content through a search, and pay you to put ads in your website.
However, Google also knows how much money you make, based on the visitors your blog receives. It's all revealed in an .
These are a few examples of what Google believes you are likely to earn annually from ads for a blog located in North America with 50,000 monthly page views based on the following categories of content:
Sports: $2,538.
Arts and entertainment 337,372 dollars.
Vehicles and autos 5 520 dollars.
Beauty and fitness: $7,806.
Shopping: $8,400.
Travel: $8,460.
Food and drink: $8,598.
Finance: $19,278.
Naturally, the greater your audience, the more money you make.
2. Repurposed blog content
You're already producing content So why not share the content in a different form? Turn your blog posts into chapters of an ebook which you could make available on Amazon.
Self-publishing won't necessarily bring you wealth however "it's an excellent way to earn earnings that are passive," Hogue says. That means you can nearly disappear from the content once you've finished compiling the content and publishing it on Amazon. Just collect a payment at the time and later.
Furthermore, you already have the perfect platform for marketing that is able to reach a targeted audience - your blog. Hogue is announcing his e-books on investing and passive incomes on his personal finance blog, PeerFinance101.
Or, if you have content that can be translated into video, then you can look at .
3. Marketing through affiliates
If you frequently mention products on your blog, consider affiliate marketing. Let's suppose you write an online blog that is about smoothies: You can link to an exact blender on Amazon in your blog post If a person clicks the link and purchases this blender you'll earn an amount of commission.
Hogue says that a single purchase could put between a few hundred dollars into your pocket. To find products and advertisers to promote your website, sign up with an affiliate network like ShareASale, CJ Affiliate, FlexOffers.com, Rakuten Marketing or .
Affiliate marketing can be a major source of income for bloggers. In 2017 Hogue earned roughly $2,000 per month this way through two of his blogs. Hogue knows of others who make use of it to bring in tens of thousands each month.
This method is most effective for blogs that get a lot of traffic. The more people who read the blog is the greater chance that someone will see the post, click the link and purchase the item.
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4. Content sponsored by sponsors
Through this method, businesses pay you a fixed price to create a article about their product. For example you or a blender company would create the post on your smoothie blog about a specific blender, with a hyperlink to a website on which readers can buy it.
Sponsored content offers might be difficult to obtain if your blog doesn't receive significant traffic. But if you get the chance, Hogue says even authors of blogs with low traffic levels should ask for at least $100. If you need to written the content by yourself. You can ask for some hundred dollars per post after your blog has reached an increased number of readers.
You can find these opportunities through ad networks, or by contact with potential sponsors. It is possible to receive unwelcome emails offering you cash in exchange in exchange for a sponsored post.
This method isn't an option for every person. Some bloggers are uneasy advertising a product to earn money since it makes them feel like "they're in essence a shill for a sponsoring company," Hogue says. He suggests only promoting products you've tried and would actually recommend. The product should be relevant, and there shouldn't be any gushy praise for carpet cleaners on your smoothie blog -except if you're at risk of spilling your drinks.
The most effective way to earn money from blogging is to earn
Whichever method you decide to use, earning money from blogging takes patience. You'll never be able to earn a decent amount until your blog has solid traffic and shows up prominently in Google search results, and this takes time. It is also important to be a student of the blogging industry. Hogue is a follower of "blogs that discuss blogging" as well as sites that dig into the subject of search engine optimization.
Given all the dedication that is required to make money through your website, you're best in picking a topic that you're passionate about. "You're going to be talking a lot about it and, sometimes, that passion is your only reason for doing it." Hogue says
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The author's bio: Laura McMullen writes about managing money for NerdWallet. Her work has appeared in The Associated Press, The New York Times, The Washington Post and many other outlets.
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